Heather Larimer is a creative director, writer and musician. She has spent seventeen years creating work for some of the world’s most recognized brands, including Apple, Target, Twitter, Ocean Spray, Etsy, ESPN, Uniqlo, Tanqueray, Dannon and more, including creating the global tagline for Delta Airlines, “Keep Climbing”. She has a Master of Fine Arts in Creative Writing from the University of Washington, and has widely published both fiction and non-fiction.